A few hours after the latest Apple AR photos were released, a new report emerges: Apple would once again delay the start of mass production Among the protagonists of the conference on June 5, almost certain until recently is the expected headset.
In a tweet, popular analyst Ming Chi Kuo explained it Apple “not very optimisticWhether the headset will create an “iPhone moment” and ultimately choose to delay mass production to the mid-to-late third quarter of 2023. This delay adds to the uncertainty.Although the market awaited him in his keynote, about his possible presence at WWDC 2023”.
This delay will also clearly affect shipping estimates. For 2023, it will be even lower than previously predicted and can be reduced to only 2-300 thousand units. Reports that surfaced in the last few weeks were talking about half a million units.
Apple’s concerns may be related to the tough economic situation of the global market grappling with the recession, but it also has to do with hardware concessions, the weight of the device, whether the ecosystem is ready, and the apps available and the high price is between $3 and $4,000, according to Kuo. Apple employees’ concerns about Apple AR were obviously not entirely fabricated.
Source: Every Eye